ColgateThe ad to the right is an example of a product being sold. The product being sold is Colgate Toothpase, by telling the buyer that it will guarantee good teeth and therefore good heatlh and spirits. It is saying that your entire health depends on the state of your teeth, and that you'll always be happy if you're teeth are taken care of properly.
United Colors of Benetton
This ad, on the other hand, is selling you the idea that you should dare to be different, to do what you want most, even if it is bending the rules. It conveys the idea that something as innocent as a kiss can make you stand out from the rest. This is shown by the picture, since a nun, who's only relationship is with God, and a preacher are kissing, which is against the rules. They take the risk to be happy. 
Keine Kommentare:
Kommentar veröffentlichen